Amazon’s Echo device has been a surprise hit, reaching over 3M units sold in less than 18 months. Although part of this success can be attributed to the massive awareness-building power of the Amazon.com homepage, the device receives positive reviews from customers and experts alike, and has even prompted Google to develop its own version of the same device, Google Home.
Dialogflow is a very robust platform for developing chatbots. One of the strongest reasons of using Dialogflow is its powerful Natural Language Understanding (NLU). You can build highly interactive chatbot as NLP of Dialogflow excels in intent classification and entity detection. It also offers integration with many chat platforms like Google Assistant, Facebook Messenger, Telegram,…
As the above chart (source) illustrates, email click-rate has been steadily declining. Whilst open rates seem to be increasing - largely driven by mobile - the actual engagement from email is nosediving. Not only that, but it's becoming more and more difficult to even reach someone's email inbox; Google's move to separate out promotional emails into their 'promotions' tab and increasing problems of email deliverability have been top reasons behind this.
Your bot can use other AI services to further enrich the user experience. The Cognitive Services suite of pre-built AI services (which includes LUIS and QnA Maker) has services for vision, speech, language, search, and location. You can quickly add functionality such as language translation, spell checking, sentiment analysis, OCR, location awareness, and content moderation. These services can be wired up as middleware modules in your bot to interact more naturally and intelligently with the user.
Through Amazon’s developer platform for the Echo (called Alexa Skills), developers can develop “skills” for Alexa which enable her to carry out new types of tasks. Examples of skills include playing music from your Spotify library, adding events to your Google Calendar, or querying your credit card balance with Capital One — you can even ask Alexa to “open Dominoes and place my Easy Order” and have pizza delivered without even picking up your smartphone. Now that’s conversational commerce in action.
Alexander J Porter is Head of Copy for Paperclip Digital - Sydney’s boutique agency with bold visions. Bringing a creative flair to everything that he does, he wields words to weave magic connections between brands and their buyers. With extensive experience as a content writer, he is constantly driven to explore the way language can strike consumers like lightning.
Interface designers have come to appreciate that humans' readiness to interpret computer output as genuinely conversational—even when it is actually based on rather simple pattern-matching—can be exploited for useful purposes. Most people prefer to engage with programs that are human-like, and this gives chatbot-style techniques a potentially useful role in interactive systems that need to elicit information from users, as long as that information is relatively straightforward and falls into predictable categories. Thus, for example, online help systems can usefully employ chatbot techniques to identify the area of help that users require, potentially providing a "friendlier" interface than a more formal search or menu system. This sort of usage holds the prospect of moving chatbot technology from Weizenbaum's "shelf ... reserved for curios" to that marked "genuinely useful computational methods".
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